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    Tuesday
    Jan132009

    Our Story

    LoveCinema is a social media marketing and technology company serving film studios, distributors, and marketing agencies. Our targeted campaigns are designed to engage a film's biggest fans and turn them into word-of-mouth ambassadors by making movie night an event.

    Finding Your Audience and Evangelists

    LoveCinema helps studios and marketers find, understand, target and engage their audiences in relevant and real ways. Working with the cutting-edge technology company Social Notions, LoveCinema targets specific audiences on the Web and engages them in our movie campaigns. In addition to finding the most avid film fans, we identify those most likely to share their interests, purchase tickets, DVDs and VOD, and be your film’s top advocates.

    Where  Fans Connect

    LoveCinema provides tools for movie lovers to create and join custom movie clubs and plan parties. It’s here they organize movie outings and share their favorite scenes, actors and characters with their networks of friends.  Think the Oprah Book Club for film with online viral and social capabilities. We have designed the site explicitly to assist a highly sought after population of film fans to spread the word. In the process, we offer a unique, more personal, yet also more social movie experience for fans.The best part is that these online conversations fuel the real-world promotional campaigns we develop for your specific films.

    Convenience for Every Movie Lover

    Movie fans also have immediate access to integrated local showtimes and online ticketing. Whether film fans are engaging with LoveCinema’s Facebook application Celebrity Friends, the iPhone application “Movie Buddy,” or organizing a film event on Lovecinema.com, we make it easy and convenient for film fans to have fun with movies.

    Personalized Movie Experiences

    LoveCinema provides the tools for fans to create and upload opinions, images and video, as well as dive into a universe of film information and media that drives the word-of-mouth buzz -- including movie posters, trailers, user reviews, discussions and polls. We have designed the site explicitly to assist a highly sought after population of film fans to spread the word. Whether it's at home, at work -- in front of the tv or computer -- on the road or in

    LoveCinema believes strongly in the power of people gathering around movies and those who make them. One person loving a movie is beautiful but 2 or more friends experiencing that passion together is profound; LoveCinema seeks to channel this unharnessed energy and to grow it exponentially: People want to share in their love of movies and movie stars. People love to love cinema.

    A Brief History

    Established in 2008 by three movie buffs determined to enable and elevate the communal movie-watching experience on the Internet, LoveCinema turns the experience of movies and celebrity on its head – putting the audience in control.

    Since the birth of the film industry 100 years ago, people have realized that movies are far more fun when you watch them with friends. LoveCinema takes this basic premise and brings it into the new millenium, by providing members with digital tools that enable them to connect in powerful ways.

    LoveCinema enables movie lovers to create their own experiences — from the chatter, to the organizing and purchasing of tickets or DVDs—and turn word of mouth into word-of-mouse.

    More than 50,000 users have already registered to LoveCinema since we launched our social platform in November, 2009.

    Celebrity Friends

    Don’t have to wait to experience that world of movies and stars. Simply go to LoveCinema’s “Celebrity Friends” Facebook application and network with your favorite stars and those who love them.

    Celebrity Friends lets you easily become “friends” with celebrities. After you’re done friending that girl from sleep-away camp who you haven’t seen for 20 years, you can add some stars to your friend or hate list on Celebrity Friends. You can critique their most recent projects. You can rag on Paris Hilton and her latest grab for publicity, or you can gush over George Clooney’s new cool facial hair.

    Celebrity Friends puts you right up there with the stars: Friend your favorite actor and post a note on his or her wall. Get in touch with your less-loved thespians, and tell them what you think about their latest performance.

    Celebrity Friends also has tons of info about movies and pop culture, and it’s got tools that are useful AND fun. See what celebrities your friends on Facebook are hooking up with and then join them. Dedicate a movie to a friend. Take celebrity polls and compare with friends, post photos and video and review a movie and share it. On LoveCinema, you can get personal. Once you see the movie, you can share your feelings about it, and have fun recommending (or panning) it to a group of like-minded people—be they fans of that movie, or a genre, celebrity, theme, or director.

    The movie experience doesn’t get more intimate than Celebrity Friends—unless you actually meet that star on Hollywood Boulevard.

    Create a Club

    On the LoveCinema site www.LoveCinema.com  movie fans can join and/or form clubs around the films that have touched them personally. It’s a powerful way to connect with people who care about movies like you do, and who are obsessed with the kinds of flicks that you are.

    Got a favorite movie or genre or actor? Join a club that suits your interest in film. Form a club. Follow a club. Attend a club event. Once you're part of a club on LoveCinema, you’re a part of the LoveCinema movement.

    LoveCinema clubs give you tools that reinvent the movie-going and movie-loving experience.

     

    You can:

    • Send alerts to fellow fans about when you’ll be watching a new movie
    • Choose a time and place to meet and watch a beloved classic
    • Share information about the stars and producers
    • Assign friends to be “line-place-holder,” “snack purchaser,” “grip” and more.
    • Create a trivia challenge and test your friends and fellow users on the true depth of their movie knowledge

    And much more.

    We’ve also made it easy and enjoyable for you to share your LoveCinema experience with people you know on other sites. With just one click of the mouse, you can invite all of your Facebook friends to watch the best movie you saw last month, or you can ask all of your Yahoo buddies for suggestions on what film to see that night.

    At LoveCinema we love film as much as you do.

    LoveCinema is about the passion that people have for the movies and all that it encompasses in their lives.

    But, most of all, LoveCinema is about you and your friends, together at the movies – even when you’re not.


    Coming soon...

    Movie Buddy

    Stay tuned for the launch of our iPhone application, Movie Buddy, in the weeks ahead.